On this Artists Helping Artists broadcast, marketing expert Leslie Saeta is joined by AHA July co-host Laurie G. Miller. Leslie and Laurie interview award-winning plein air artist Kathleen Dunphy.
I found this interview very helpful in that Kathleen mirrored some of my own feelings and thoughts. For one, she mentions that she had not been aware that careers in art existed during the time she was deciding on colleges and career aspirations. So, her entry into the art world as an artist came later in life. Likewise, I have often regretted that I had no insight into art careers, not only during college, but for some time after that. Another aspect of art careers that Kathleen mentions is about the need to do plein aire events. She indicates they are not necessary, and, for an introverted person like her, they have been unpleasant experiences. I also am introverted and have no desire to take part in a plein aire event. She also indicates that exhibitions are not a requirement for an art career either; that an artist can pick and choose the methods to promote themselves most suitable to their personality. For example, magazine or online advertising may be just as beneficial a process. As for me, it is a physical hardship to take part in frequent exhibitions, and advertising provides a doable alternative.